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Digital marketing is accessible to businesses of any size and shape, and is a main factor in leveling the playing field online. With the abundance of available tools, it is easy to market your business effectively and establish a strong presence online. But before you run your first campaign, here are the types of tools

Call centers or business process outsourcing companies have a very complex environment. These companies are interconnected to their offshore offices in the Philippines, Australia, or India. To be able to monitor their teams and manage thousands of calls coming and outgoing simultaneously, they need a reliable PBX solution. BPO companies employ individuals to do special

Devices break down no matter how well you take care of them. This is the time when you go to your local repair technician and have them take a look at your device, whether it is a laptop, tablet, or smartphone. Sometimes, it can be resolved with some simple fixes. However, there are times when

The number of Americans participating in the gig economy is rising fast. Forty percent of the labor force in the United States is projected to consist of gig workers by 2020. That number is expected to grow by 50% before the next decade ends. While new sources of income are good news to millions of

When most people hear “content marketing,” they immediately think of blogs and long articles about products that a company sells. Now, some of those people prefer not to give content marketing any attention because they think that in today’s digital age, who would want to read a lengthy article about artisanal soap or any other

Pay-per-click is an Internet marketing model where advertisers will pay a fee whenever a user clicks on their ad. It is a way to buy visits to one’s site as opposed to waiting for organic visits. Search engine optimization works hand in hand with pay-per-click advertising. The advertiser gets to bid for placement in sponsored

It’s never the publicity stunts or the large discounts that generate loyal clients. Other than excellent services, good business lies in one simple principle: trust. When people trust you, they’ll keep coming back. They’ll be willing to pay even without the discounts. In fact, they’ll even drag their family and friends to try your services

When someone says, “squids are dangerous,” what do you see in your mind’s eye? If you see enormous sea creatures crushing ships and throwing sailors about with their tentacles, then you probably don’t own a motorcycle.  You see, among motorcycle enthusiasts, “squid” is a slang term for a particular kind of motorcyclist. What kind, you

Business strategies continue to evolve as technology also continues to introduce innovations that make our lives easier and more productive. The world of trade and commerce has come a long way from using traditional means of advertising to utilizing complex online marketing tools. In fact, about 82% of consumers based on their purchasing decisions on

According to federal and state law, it is a crime to not appear in court after posting bail. This is called bail jumping or jumping bail. When this happens, the defendant will forfeit his bond. This means that if the defendant used a bail bonds agent in Gastonia, NC, he will also be in trouble