Customer Relationship Management

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Implementing Global Strategies to Grow Your Local Business

Small company owners who start a local business often face dilemmas when planning for growth. Most of the time, they get confused about which advice to follow to improve their business. Some business owners believe that it’s best to expand their local business and make it into an international brand. Others will tell you to

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Mobile Application: Does It Affect How You Run Your Local Business?

Since we’re living in a digitalized world, almost every activity we have will usually involve technology or the Internet. In the last few years, nearly everyone in the world owns a smartphone. That is no surprise since smartphones are integral in how we live our daily lives. Whether it’s communication, learning necessary information, or documenting

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holiday gifts

Preparing Your Business for the COVID Holidays

If you run a retail operation, you would normally be gearing up for the holidays right now. The pandemic has changed that a bit. You will still be preparing but for different reasons. Instead of many customers, you might need to get ready to ensure you have sales. Here are some steps to take so

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cooking food

What to Consider Before Joining the Food and Beverage Industry

Pursuing a career in entrepreneurship is always challenging, especially if it’s your first time running your own business. However, if you can successfully operate a company, you will find that being an entrepreneur is worth it. That is especially true if you are passionate about becoming your own boss. It’s fulfilling if you know that

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6 Ways to Support Your Community Through Your Business

Given the current state of the world, there’s no better time to be philanthropic than now. The best part about lending a hand is that the people you’ll be helping aren’t the only ones who benefit from your business’ charitable acts. Doing good fosters a respectable reputation among your community and your employees, and makes it

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How Can You Help Small Business Survive the COVID-19 Pandemic?

It has already been several months since the virus drastically changed the lives of many. Though social distancing and shelter-at-home orders are vital to containing the spread of the pandemic, it has proven to impact the small business sector negatively. Several local small businesses are on the brink of permanently shutting down if the coronavirus

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Are You Struggling with Big Projects?

Challenges are a natural occurrence in life, and whether you’re a student, entrepreneur, or start-up business owner, there will come a time when you need to handle a massive project. Now, this challenge will be unlike any other challenge you’ve faced before. Its goal will take longer to realize and could even span years of

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woman shopping for clothes

Creating a Compelling In-Store Experience for Your Customers

In-store engagement is just as crucial as online traffic. While virtual shopping is now the new norm, in-store shopping never lost its charm. Almost seventy percent of purchasing decisions are still made inside physical stores. Consumers still prefer brick-and-mortar shopping because they can experience the product before checkout. Plus, in-store shopping provides customers with so-called

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